058: Building Your Social Media the Right Way

Among many other things, Dr. Desiree Yazdan is a social media ~pro~ when it comes to dentistry, and in this episode, she chats with Kiera about how she’s gained her 135K Instagram followers, what she might have done differently knowing what she knows now, and why bad news in the middle of her honeymoon actually made her stronger. But first, Dr. Yazdan’’s basics for social media:

  1. Be consistent
  2. Build your ‘Olivia’

  3. Create an elevator pitch

Dr. Yazdan is a cosmetic dentist at the Center for Restorative & Cosmetic Dentistry in Newport Beach, California. She began using social media to brand herself when she had no other money for marketing, and she still uses it to this day. Learn more about Dr. Yazdan at www.dryazdan.com, and read her free Instagram Guide for Healthcare Professionals at www.dryazdan.com/instagramguide

This episode and more at www.TheDentalATeam.com.



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