Kristin Westberg
Chief Revenue Officer
Kristin Westberg is a Fractional Chief Revenue Officer and business transformation leader who helps companies across a multitude of industries build the revenue infrastructure required to scale—without the cost or long-term commitment of a full-time executive.
With an MBA and a foundation in marketing, Kristin brings a strategic, market-driven lens to revenue growth. She has over 20 years of experience across industries including technology, hospitality, entertainment, luxury travel, consumer goods, professional services, real estate—giving her a well-rounded perspective and a proven playbook for driving sustainable, scalable results.
Kristin specializes in diagnosing revenue gaps, architecting go-to-market strategies, aligning sales and marketing functions, and building high-performing teams that deliver with consistency. Her approach bridges strategy and execution, ensuring that growth is not only achieved—but repeatable. She also brings hands-on sales training expertise with a strong commitment to developing confident, high-performing sellers and leaders. Whether stepping in to stabilize, scale, or transform a revenue function, Kristin delivers executive-level leadership with the agility today’s businesses demand